In the ever-evolving world of business leadership and sales, one name stands out for her extraordinary achievements and unwavering dedication: Erica McKenzie. Recognized by Best of Best Review as the Best Sales & Leadership Expert of 2025, Erica has demonstrated unparalleled expertise in transforming leaders and empowering sales professionals across the globe.

A Visionary Leader

As the Founder of CreativeUConsultingGroup and CreativeUAcademy, Erica’s influence reaches far beyond traditional leadership coaching. Her unique blend of visionary thinking and practical sales strategies has helped over 3,000 businesses grow and succeed. Erica’s MBA from Heriot-Watt University and decades of experience make her a force to be reckoned with in the leadership development space.

A Pioneer in Leadership Development

Erica's expertise has led her to numerous ground-breaking achievements. She is the first Caribbean woman to lead a team on Scaling Community at the Forbes Coached Council and has created an exclusive Sales AI Bot designed to mentor top sales leaders. As a Maxwell Leadership Executive Coach, she has worked alongside John C. Maxwell—a global leadership authority—to impact leaders in diverse sectors including government, education, and business.

Her ability to solve real-world challenges for C-suite executives and sales professionals is unparalleled, earning her a reputation as a results-driven expert in her field.

Creating Platforms for Leadership Growth

In addition to her coaching, Erica has created some of the most influential leadership platforms in the industry. As the creator of the Global Leadership Magazine, which attracts over 2,000 readers worldwide, and the founder of SalesCon360, the Caribbean's only conference dedicated to sales and marketing professionals, Erica continues to inspire and connect leaders globally.

Her signature achievement, however, may be the Live2Lead Leadership Conference—a pioneering event that she launched during the COVID-19 pandemic. Despite the global crisis, Erica's conference connected over 10,000 leaders worldwide, providing them with critical insights and resources during a time of unprecedented uncertainty. Through this platform, Erica has helped countless leaders navigate difficult times, supporting their growth and resilience.

Elevating Caribbean Leadership

Erica’s impact is especially profound in the Caribbean. As the founder of the Legends in Leadership Networking Series, she has connected over 2,000 CEOs across the Caribbean for leadership development and networking opportunities. By identifying key gaps in the market and developing effective solutions, Erica is making a lasting impact on the region’s leadership landscape.

In 2024, Erica will continue to innovate as the first-ever leadership conference on a cruise ship, the Live2Lead Cruise, creating an exciting and unique opportunity for global leaders to network, learn, and grow in an unforgettable environment.

A Recognized Industry Leader

The Best Sales & Leadership Expert of 2025 award from Best of Best Review is a well-deserved acknowledgment of Erica McKenzie’s outstanding contributions to leadership and sales. Her work has not only transformed businesses but has also had a lasting impact on the future of global leadership. With an ever-growing list of accomplishments, Erica’s journey is one of continuous growth, determination, and empowerment.

Looking to the Future

As she continues to break new ground in leadership development, Erica’s mission remains clear: to transform leaders, drive success, and inspire a new generation of visionary thinkers and entrepreneurs.

For more about Erica McKenzie and her incredible work, visit:

• Website: CreativeU Academy

• LinkedIn: Erica McKenzie on LinkedIn

• Podcast: Leaders Live Podcast