Award Given:
Smart to Finish: Best Fractional Team Support in Arizona of 2025
At Best of Best Review, we are proud to honor Smart to Finish, led by CEO and Chief Diva Amber Miller, as the Best Fractional Team Support in Arizona of 2025. For over two decades, Amber and her dedicated team have redefined what it means to provide high-level business support delivering expertise, strategy, and full-scale implementation without the commitment of a full-time hire.
A Vision Born from a Lifelong Love of Business
Amber Miller’s journey into entrepreneurship began long before Smart to Finish was founded in 2004. From playing “secretary” in her mom’s office as a child to mastering marketing and technology in her early career, Amber has always been drawn to the art of organization and business growth. Her leap of faith into business ownership wasn’t just about independence it was about helping coaches and internet entrepreneurs truly scale through effective delegation and team support.

The Fractional Team Advantage
Smart to Finish has built its reputation as the go-to fractional team for entrepreneurs who want to grow without the overhead of hiring full-time staff. With a seasoned group of employees, many of whom have been with the company for 7 to 11 years the team offers a rare blend of stability, trust, and expertise. Clients benefit from strategic business planning, seamless tech setup and automation, launch management for courses and events, customer service, and hands-on operational leadership that scales alongside their business. Amber sums it up best: “We’ve got your back” isn’t just a tagline it’s a promise.
Client Success Stories that Speak Volumes
Two standout partnerships showcase the company’s impact. In 2006, coach and therapist Casey Truffo hired Amber for just 10 hours a month. Over the years, Amber became Casey’s Director of Operations, supporting every stage of her business expansion until Casey retired — confident her business would continue to thrive. Likewise, since 2009, Jeanna Gabellini of MasterPeace Coaching has relied on Smart to Finish for full-scale management. With the team handling tech, launches, and customer care, Jeanna enjoys more time at her Lake Shasta cabin while her business continues to grow.
National Delegation Day: A Legacy of Leadership
Amber’s commitment to empowering entrepreneurs goes beyond client work. She founded National Delegation Day, celebrated every August 28, to highlight the transformative power of delegating effectively and encourage business owners to embrace the concept.
Why Smart to Finish Stands Out
With 20 years in business, a long-standing team of highly skilled professionals, and a comprehensive range of services all under one roof, Smart to Finish provides the rare combination of operational expertise and genuine care for client success. Specializing in coaching and online business support, they combine strategic insight with execution, allowing entrepreneurs to scale without sacrificing quality or control. Their fractional team model delivers big business impact at a fraction of the cost, proving that effective delegation is not only possible but essential for growth.
Website: smarttofinish.com
LinkedIn: Amber Miller
Best of Best Review
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