It is with immense pride that we announce Toby Brooks as the recipient of the prestigious Best Performance Scientist and Coach in Texas of 2025 award, presented by Best of Best Review. This accolade highlights Toby’s exceptional achievements in the realm of performance science, coaching, and personal reinvention. Through his unique blend of personal experience, academic expertise, and leadership, Toby has made an indelible impact on high achievers around the world.

A Journey of Reinvention and Purpose

Dr. Toby Brooks' career path is not one defined by conventional success, but by an incredible journey of reinvention and purpose. As a former athlete turned professor and performance scientist, Toby's story is a testament to the resilience and strength that emerges from life's greatest challenges. After experiencing a crushing personal collapse and grappling with burnout, Toby chose to rebuild, not just his own life, but the lives of others. His platform, Becoming UnDone, has become a lifeline for those struggling with identity loss, burnout, and reinvention, speaking directly to high performers at their breaking point.

With over two decades of leadership in higher education, Toby has carved out a role as a thought leader in technology, leadership, and purpose-driven performance. As the Director of the Academy for Teaching and Learning at Baylor University and chair of the institution’s Generative AI Working Group, Toby has proven that his academic and professional credentials are only the beginning of his impact. His work in the classroom, on stage, and through his podcast, Becoming UnDone, is marked by authenticity, vulnerability, and a deep belief in the transformative power of rebuilding after failure.

A Voice for High Achievers in Crisis

What sets Toby apart is his unwavering commitment to speaking about the silent crisis many high achievers face, the breakdowns that often occur behind closed doors. Becoming UnDone is not just a podcast or a brand; it’s a movement that resonates deeply with high achievers, creatives, leaders, and burned-out professionals around the world. Toby’s message is clear: success is not just about avoiding failure, but about building something beautiful from the wreckage.

Toby’s candidness about his own struggles with identity loss, burnout, and despair allows others to see themselves in his story. He’s not offering a polished, highlight-reel version of success. Instead, he speaks from a place of real experience, offering a blueprint for reinvention that’s both practical and deeply personal. As one of Toby’s many loyal listeners said, "If you’ve ever felt like your success was killing you, like you were quietly falling apart behind a perfect image, Becoming UnDone is for you."

Leadership in Education and Technology

In addition to his transformative work with high achievers, Toby has emerged as a thought leader in the intersection of education and technology. His role at Baylor University, coupled with his pioneering efforts in generative AI strategy, places him at the forefront of academic innovation. His ability to merge cutting-edge technology with a deep understanding of human performance has made him a sought-after speaker and consultant. Toby’s leadership extends beyond the classroom, he’s changing the way people think about leadership, performance, and resilience in the modern world.

The Heart Behind Becoming UnDone

At the core of Becoming UnDone is a message of hope and transformation. Toby’s personal experience of hitting rock bottom and finding a way to rebuild serves as the foundation for the platform. "The world told me I’d failed. But rock bottom became the most honest foundation I ever built on," Toby shares. This vulnerability has allowed him to connect with his audience on a profound level. His willingness to embrace imperfection and to encourage others to do the same is what has made Becoming UnDone one of the top-10 global education podcasts with listeners in 75+ countries.

Whether through his podcast, keynote speaking, or coaching, Toby is on a mission to help others find clarity and purpose when their paths fall apart. His work is not about achieving perfect success, it’s about learning to rise from the ashes and create a meaningful life on one’s own terms.

A New Model for Success and Leadership

What truly sets Toby apart from others in the field is his approach to performance science and coaching. While many in the industry focus on success, hustle, and grit, Toby addresses what happens when all of that collapses, and how to rebuild with purpose. His work is about embracing vulnerability, confronting one’s undoing, and finding a new path forward. Toby’s unique combination of academic insight, hard-won life experience, and practical strategy offers a compassionate and transformative perspective that is making waves across the globe.

In conclusion, Toby Brooks is a true leader in the field of performance science and coaching. Through his work with Becoming UnDone, Toby has helped countless individuals navigate life’s toughest challenges and emerge stronger than before. His commitment to authenticity, vulnerability, and purposeful reinvention has earned him the Best Performance Scientist and Coach in Texas of 2025 award. We congratulate him on this well-deserved recognition and look forward to the continued impact he will have on high performers worldwide.

For more information about Toby Brooks and Becoming UnDone, visit his website at TobyBrooksPhD.com or tune in to the Becoming UnDone podcast.